As homeowners shop around for the best rates in order to fulfill their home improvement needs, home improvement leads help brokers and businesses find these potential clients. These leads within the industry are generated from a number of sources including sales points and websites to compile the number of people needing these services.
Home improvement leads can include a variety of needed products services such as basement remodeling, bathroom remodeling, exterior paint, fencing, gutters, HVAC, interior paint, kitchen remodeling, landscaping, out buildings, paving, plumbing, pools, replacement windows, roofing, security systems, vinyl siding and other such services. They include information for a potential client such as first and last names, city, state, zip code, email address, home and work phone numbers and a best time to call. In addition to the property type, another vital piece of information is what type of quote the client seeks such as a sun room.
Those selling for a brand name or individual dealers can follow these leads. Those who deal with specific brands may want leads in order to boost dealer profitability and satisfaction, facilitate dealer recruiting, launch national online lead generation with little to no investment or risk and of course maximize product sell-through. Dealers may also want to boost lead volume with little to no risk or investment, get instant hot transfers of telephone leads and harness the Internet for sales leads.
Many times, leads can be bought exclusively. There are also services that not only generate the leads but also provides call center agents to talk to prospects then transfer the hot lead directly to the broker. In other words, this type of service answers all in-bound calls or calls back Internet needs before the prospect even speaks to the actual broker. This way unqualified leads are screened out.
Sales representatives need to set up appointments immediately for motivated leads and make sure the appointment is confirmed at least 24 hours before time. Some services can even manage these appointments and send out email run-sheets of upcoming appointments so that the representative efficiently schedules appointments to maximize the success rate.